Niacinamide

Even Tone Serum with NAD+ Booster and Guarana.

Only 17 Ingredients.

Benefits

Anti-fatigue: Helps to reduce dark circles under the eyes.
Anti-hyperpigmentation: Targets age spots and skin pigmentation.

Size

30 ml

Product variants

Price

Regular price: CHF 220.00
Sale price: CHF 220.00
Regular price

Tax included.

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Niacinamide (5%) is a skin-perfecting vitamin that helps improve brightness, refine pores, and support a more even skin tone. An essential nutrient for healthy-looking skin.The NAD+ Booster enhances Niacinamide performance by supporting the skin’s natural cellular energy, helping skin recharge and maintain youthful vitality. Guarana, one of the richest natural sources of caffeine, helps stimulate micro-circulation and reduces puffiness, especially around the eyes.

All types of skin, especially skin with hyperpigmentation/age spots.

Hero Ingredient: Niacinamide (5%)

By-Active Supporting Ingredient: NAD+ Booster, Guarana.

Smooth 1–2 pumps onto cleansed skin in the morning and in the evening. Include under-eye area, by avoiding eyelids. Wait 30–60 seconds to absorb. Stop use if irritation occurs.

Every serum is formulated to work perfectly on its own. You don't need to follow a specific protocol when using our serums. No specific routine, no ritual. We believe that less is more. This philosophy is at the core of our brand and led to the creation of the formulas. Mix and match our serums with your daily go-to products.

THE HERO INGREDIENT INSIDE THIS FORMULA IS

Niacinamide

WHAT IT IS

Niacinamide, also known as Vitamin B3, is a multitasking hero ingredient that helps skin look brighter, smoother, and more even over time.

WHAT IT DOES

Niacinamide supports the skin barrier, helps reduce the appearance of pores and discoloration, and leaves skin looking healthy and refreshed.

DID YOU KNOW

A curious thing about Niacinamide: unlike many active ingredients, it doesn’t just do one job exceptionally well — it helps skin behave better overall. It supports the skin barrier, helps regulate excess oil, improves the look of uneven tone, and even enhances how well skin holds moisture — all at the same time. That’s why it’s often called skincare’s quiet overachiever.

OUR HERO INGREDIENT IS SUPPORTED BY A FEW SELECTED SUPPORTING INGREDIENTS

NAD+ BOOSTER & GUARANA

A NAD+ Booster is a skincare ingredient that helps support NAD+, a molecule the skin cells use to produce energy and maintain normal cell function. By supporting cellular energy pathways, it may help skin appear more refreshed, resilient, and healthy-looking. NAD+ boosters are ingredients that support the skin’s natural processes rather than supplying NAD+ directly.

Guarana, Paullinia cupana, is a plant native to the Amazon and one of the richest natural sources of caffeine. In Pure Hero formulas, it is used to help visibly energize the skin, support microcirculation, and reduce the appearance of puffiness and tired-looking skin, especially around the eyes.

The No-Routine Ritual (that you can easily ignore)

Four formulas. Four precise functions to address the four pillars of skin longevity. We believe that less is more.

Every serum is meant to be used on its own to target specific skin’s needs. But if you want to combine them, here’s a dermatology inspired order based on the clinical functions of each ingredient.

If you want to combine the products, we recommend using Vitamin C and Ultralight SPF 50+ in the morning, and Ectoin and Niacinamide in the evening. Otherwise, just follow the instructions on the product.

Morning Routine

Cleanse
Use your favourite product.
Vitamin C = Oxidative protection
Why second:
Vitamin C works best on clean skin and before other products.
SPF = UV protection
Why always last:
Sunscreen must sit on top of skincare to create a protective film.

Evening Routine

Cleanse.
Use your favourite product to create a clean surface for the hero ingredients.
Niacinamide.
Treat your skin to help support the barrier function.
Why second:
After cleaning, Niacinamide acts as a functional treatment.
Ectoin
Hydrate and retain skin hydration.
Why third:
Ectoin acts as the protection layer, to seal in comfort and reduce water loss.